Showing Your Clients Genuine Gratitude

Showing Your Clients Genuine Gratitude

Often, you may think of saying “thank you” as just another box to check on your to-do list. However, homebuyer clients are more than a source of business—they’re the foundation of the entire residential real estate industry. The art of showing gratitude can mean the difference between just a warm handshake or building a solid [...]
How to Convert FSBO Listings

How to Convert FSBO Listings

The for-sale-by-owner (FSBO) sector of the market represents an untapped resource for some agents. For those bold enough to view them as opportunities rather than losses, FSBO homes can be a lucrative niche. Before cold-calling your first FSBO listing, it’s good to understand the motivations and outcomes for most sellers who opt for this route. [...]

The Mega Open House: What Is It and How to Throw Your Own

The digital age has called into question the relevance of what has long been a pillar of the home sales process: the open house. Today, research finds about 50 percent of homebuyers attend open houses. However, savvy and enterprising real estate agents are redefining the open house, reshaping it into a new tool with immense [...]

Advisory Council Insights

Luis Guzman, Broker/Owner of Continental Realtors, shares his advice for agents new to the REO market. He says education and attention to detail will be instrumental to your success. Getting Started in REO REOs are handled differently than traditional sales and require much more of us than expected. Prepare to succeed by educating yourself—this way [...]

The Importance of Networking

Terry Rasner-Yacenda, Broker/Owner of Reno/Tahoe Realty Group, shares her insights on the importance of networking in obtaining new clients. She also discusses the best approaches for applying to new company networks. The Importance of Networking in Obtaining REO Accounts Networking truly is the lifeline of your business. Without it, you’ll never secure the connections you [...]