Preparing for the Worst

What is a business disaster recovery plan, and what should it include? Stephen King has said, “There’s no harm in hoping for the best as long as you’re prepared for the worst.” In business, preparing for the worst can make the difference between survival and failure....

The Power of Giving

Agents who give back through donations and volunteering not only strengthen their communities but also their own brand. Real estate agents guide and assist their clients through an important time in their lives. Whether purchasing their first home, relocating,...

Brand Yourself for Achievement

Leveraging your brand to win awards and recognition. Real estate agents hoping to gain recognition among their peers and their communities can leverage their brands to help them win reputable awards that show others their value and reputability. One way to gain...
Showing Your Clients Genuine Gratitude

Showing Your Clients Genuine Gratitude

Often, you may think of saying “thank you” as just another box to check on your to-do list. However, homebuyer clients are more than a source of business—they’re the foundation of the entire residential real estate industry. The art of showing gratitude can mean the...
How to Convert FSBO Listings

How to Convert FSBO Listings

The for-sale-by-owner (FSBO) sector of the market represents an untapped resource for some agents. For those bold enough to view them as opportunities rather than losses, FSBO homes can be a lucrative niche. Before cold-calling your first FSBO listing, it’s good to...