When Agents Pay for Leads

A look at Zillow Premier Agent and whether it’s worth the cost Real estate agents work tirelessly to capture and nurture leads. Zillow promises to deliver leads to agents for a fee through its Zillow Premier Agent program. As the largest real estate search engine with...

Brand Yourself for Achievement

Leveraging your brand to win awards and recognition. Real estate agents hoping to gain recognition among their peers and their communities can leverage their brands to help them win reputable awards that show others their value and reputability. One way to gain...

Task Management

When It Comes to Project Management Software Choose Wisely Three Project Management Tools that adapt to you and not the other way around. The world of software and apps is saturated with myriad organizational tools to help manage tasks and projects; but determining...

NEW FACES, NEW OPPORTUNITIES

Each quarter, the FORCE features some of its new members in its newsletter. Here are some of the agents we’ve recently welcomed to our network. Brenda Allen Leaving A Legacy Realty LLC Brenda Allen is a Tennessee-based real estate broker, licensed in her home state as...
Showing Your Clients Genuine Gratitude

Showing Your Clients Genuine Gratitude

Often, you may think of saying “thank you” as just another box to check on your to-do list. However, homebuyer clients are more than a source of business—they’re the foundation of the entire residential real estate industry. The art of showing gratitude can mean the...